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The Most Bizarre Wedding Tradition

Save The Children & Danida / Online film
There are many bizarre wedding traditions around the globe, but there is one that beats them all.

 

The Most Bizzare Wedding Tradition

 

Save the Children & Danida / Online Film

There are many bizarre wedding traditions around the globe, but one beats them all.

 
 
 
 
 
 
 

The video was launched on UN’s International Day of the Girl Child.
Without almost no media budget, the video was viewed more than 3.2 million times (70% of the danish adults). 85% of it was organic views, and the engagement rate increased by +1500%.